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Topics covered in each discipline include:
- Accounting
Learning the Language of Business
What Do You Mean – What Does It Cost?
Making a Budget and Sticking to It
- Economics
Who Gets What? The Role of Markets
Competition: Perfect and Otherwise
When Markets Need Correcting
- Finance
How’s Business? Understanding Financial Statement Analysis
Making Money Grow! Interest Rates
Bulls and Bears: Understanding Stocks and Bonds
- Management
What Does a Business Organization Look Like?
Business Leadership – Doing Business the Ethical Way
Managing Employee Performance
Who Are Today’s Workforce?
- Marketing
Start with the Customer – Segmentation and Target Marketing
How to Cut Through the Clutter – Branding and Communication Strategy
What Price and Place is Right?
- Communication and Career Development
How to Get Your Foot in the Door
How to Keep Your Foot in the Door
How to Get your Name on the Door
- Pulling It All Together:
Strategic Capstone Experience
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