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Millsaps College Announces New Vice President for Enrollment and Communications

February 4, 2013

Rob AlexanderMillsaps College announced today that Dr. Robert Alexander has been named vice president for enrollment and communications. Alexander joins Millsaps from University of the Pacific in Stockton, CA, where he currently serves as associate provost for enrollment. The appointment completes a national search for the position, and Alexander will assume his post in April.

"We are delighted that Rob will be joining the senior leadership team at Millsaps College," said Dr. Robert W. Pearigen, president of the college. "He is a star in higher education administration, and he will bring great talent and experience to his role in recruiting the next generation of student leaders and spreading the Millsaps story. Rob's passionate belief in liberal arts and business education matches perfectly this community of scholars in pursuit of excellence."

At University of the Pacific, Alexander led the university's enrollment efforts, coordinating the offices of admission, financial aid, and the registrar. Since Alexander's arrival at Pacific five years ago, the university has seen prospective student interest soar and student enrollment increase to record levels, while simultaneously improving student academic quality and financial strength.  

Alexander has been actively engaged in leading Pacific's communications efforts, articulating the university's commitment to student financial aid, and four year graduation guarantee (the first in the nation) in redesigned publications, media interviews, and lobbying efforts with state lawmakers. Alongside university marketing and communications staff, Alexander assisted in Pacific's website redesign and core identity research projects, and was a member of the team that crafted Pacific's institutional strategic plan.

Previously, Alexander served as assistant vice president for enrollment management and adjunct professor of Business at Tulane University in New Orleans, LA, managing enrollment efforts immediately following Hurricane Katrina in 2005. Together with a team of dedicated administrators, Alexander worked to recruit and retain students, and Tulane's enrollment quickly surpassed pre-Katrina levels of quality and quantity.

Alexander earned his bachelor's degree in psychology from Tulane University and an MBA in marketing and management from Tulane's A.B. Freeman School of Business. He later received his doctorate from the University of Pennsylvania, conducting dissertation research focused on higher education leadership and governance.

"My past experiences have prepared me well for this exciting opportunity at Millsaps College, the most prestigious liberal arts college in the Gulf South, where I will collaborate with a fantastic team in the enrollment and communications offices," said Alexander. "I look forward to working with President Pearigen, the faculty, and the entire Millsaps community to support the new strategic plan, Across the Street and Around the Globe: Partnerships and Influence at Millsaps College. This institution will increasingly be recognized for the distinctive educational and leadership programs that leverage Millsaps' location in the capital city of Mississippi and in the communities it touches around the world."

Alexander will be joined at Millsaps by his wife, Andrea, a registered nurse.