Penny Prenshaw

Professor of Marketing, Else School of Management

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Professor of Marketing

I have taught as a professor of marketing at Millsaps since 1994 and served as the director of the Else School of Management’s BBA program, MBA program and international business programs. In addition to teaching, I am also on the faculty of ELSEWORKS, the entrepreneurship program, where I teach the entrepreneurship graduate practicum. I am a co-director of business Pathways, which is one of the six tracks in our career development program for undergraduates. I have published articles in multiple academic journals, including the Journal of Services Marketing, Journal of Marketing Education, Marketing Education Review and Journal of the Academy of Business Education.

Education

  • B.S. in Marketing
  • MBA from the University of Southern Mississippi
  • Ph.D. from the University of Houston

Expertise

  • Marketing strategy
  • Emphasizing consumer behavior
  • Creativity, innovation, and entrepreneurship
  • Marketing/business education